I write the right words that sell the sizzle. It's called Ad Copy.
My Ad Copy is hot. My Ad Copy is cool.
The same old blah, blah, blah.
You know it when you hear it. You know it when you read it.
And so do your clients.
I write a new Business Language.
It is fresh. It is articulate. It is professional.
My Business Language communicates your mission statement.
Your style. And your bottom line.
My language is your language.
Technical writing is disciplined writing.
My text is precise and straightforward.
I research the material and collaborate with the subject matter experts.
I apologize for the length of this letter. I did not have the time to make it shorter. --Blaise Pascal